Slide-in popup
Slide-in popups glide in from the edge of the screen — a quiet, unobtrusive format. Deliver information without blocking browsing or pushing up bounce rates.

When should you use
slide-in popups?
When you don’t want to block the UI — like on conversion pages — or when keeping bounce rate low matters, almost any popup type can be swapped for a slide-in.
Email list building
Forms stay readable without interrupting the page, leading to a steady stream of leads.
Cross-sell
Suggest related items relevant to whatever the visitor is browsing — from the side, without getting in the way.
Upsell
Quietly surface higher-tier plans or bundles to give browsing visitors another option to consider.
Sales and coupons
Combined with teasers, you can show a coupon again only when the visitor needs it — never pushy.
Coupon display
Show a coupon and timer without blocking browsing, so visitors get a gentle nudge toward purchase rather than friction.
Slide-in keeps the “don’t disturb the visitor” promise while still delivering urgency-driven offers.

Capture new leads
Collect leads and emails continuously without blocking the visitor’s reading flow.
Perfect for nurturing long-term touchpoints — newsletter sign-ups, announcement subscriptions, and similar opt-ins.

CTA popups
Slide-in is the right size for almost any CTA.
Brochure downloads, catalog requests, contact-form links — suggest the next step in a low-pressure way.

Closed but still on screen —
the “non-pushy” UX
Slide-in is quiet by design — but once it’s dismissed, that’s it. Even visitors who would have come back to it later have no way to bring it up again.
Pair a slide-in with a teaser and a small tab stays on the screen edge after the popup is closed. When the visitor needs it, they can open it on their own — leaving a path back without any push.
“Slide-in × teaser” is the core pattern behind Promolayer’s non-intrusive popup philosophy. It’s the recommended design when keeping bounce rate steady and minimizing missed opportunities both matter.

Frequently asked questions
Have another question? Reach us via the Help center.
Promolayer is a tool for designing and running on-site campaigns — popups, floating bars, spin-to-win, and more — without writing code. It covers what you need for conversion rate optimization (CRO): abandonment prevention, email list building, coupon delivery, and seasonal campaigns.
Built by a team that has worked on CRO for over a decade, Promolayer gives you the features that matter without dragging in unnecessary complexity. Detailed targeting, A/B testing, Google Analytics integration, gamification, and mobile-first design — all in one platform.
No coding skills are required. Pick a template, edit with point-and-click, set the targeting, and publish.
Most users get the hang of the builder in minutes. Marketing teams can create scenarios and iterate on them without waiting on engineering.
Promolayer is built with performance as a priority. The delivery script is lighter than a single image and uses minimal requests.
It also loads lazily — Promolayer only starts after your site has finished rendering. That keeps Core Web Vitals and SEO metrics intact, so you can run engagement campaigns without sacrificing speed.
Yes — Promolayer has a free forever plan with no credit card required. Try the core features first, and upgrade later only if you need more.
On paid plans there is no minimum commitment or cancellation fee. Upgrade, downgrade, or cancel anytime from the dashboard.
Promolayer works with Shopify, Wix, WordPress, and other major site builders and CMS platforms. Shopify and Wix install in one click from the app store; for other sites you paste the embed tag generated in the dashboard.
Google Tag Manager is also supported, so you can install without engineering help. On a custom site without a CMS, adding the tag code to your template is all it takes.
The direct sign-up version has no limit on the number of domains you can use. Agencies and production studios running multiple client sites are welcome. To keep client data separated, you can use Workspaces to split popups, reports, and tags per site.
The Shopify and Wix app versions are limited to one domain per install due to each platform's specifications. For multi-domain workflows, use the direct version.
Promolayer is designed with privacy regulations in mind. Consent checkboxes, privacy policy links, and other compliance features for contact collection are built in.
All traffic between the dashboard and delivery servers is encrypted over HTTPS, and collected contact data is stored on access-controlled servers.
The help center has guides for setup, troubleshooting, and integrations. You can also reach the Promolayer team directly via live chat from the dashboard.
Paid plans have no minimum contract length or cancellation fee. Start on the free plan, validate the impact, and upgrade when it makes sense. Plan changes are prorated automatically, so trying things out is low-friction.
Launch your first popup in under 10 minutes — no code.
Over 100 templates and a no-code builder get you live fast. Free forever plan, no credit card required.