Auto-generated discount coupons
When used via Shopify, Wix, or Ecwid apps, issue unique single-use coupons per visitor. Prevent multi-use leakage while still nudging purchase.
Seasonal sale and event popups
that drive sales!
Create vibrant popups that capture the spirit of each season, and pair them with discount coupons, countdowns, and auto-generated offers to maximize conversions throughout the year.
Lift revenue further with
event-based and seasonal sales
Switch messaging for the seasonal sales that come around all year — Christmas, Mother's Day, Black Friday, and more — and the same traffic delivers more sales.
Convert visitors who are in a seasonal-buying mindset reliably.
Growing online seasonal sales
As the market grows, competitors push their messaging harder too. Use season-tuned popups so your site doesn't miss revenue opportunities.
Drive more sales
Discount coupons, countdown timers, and other incentives form the core of a sale. Use them to their fullest to maximize conversions.
Mobile matters
Much of your traffic comes from smartphones. Skipping mobile readiness means leaving sales on the table. Promolayer renders cleanly on every device.
Year-round seasonal templates
Promolayer ships templates for every major season and event. From Christmas to Cyber Monday, drag-and-drop and they're ready to go.
What Promolayer can do
Seasonal templates, year-round scheduling, countdowns, auto-generated coupons —
set up an entire year of seasonal campaigns without code and let them run automatically.
Black Friday, Mother's Day, Halloween…
seasonal templates for the entire year
Mother's Day, Father's Day, summer sales, Halloween, Black Friday, Cyber Monday, Christmas, New Year — a rich library of templates ready to use throughout the year.
Pick a template, edit the logo, copy, and colors, and publish a seasonal popup yourself. Bright backgrounds and animations bring your sale to life.
Schedule a year of sales at once.
Automated runs — zero weekend shifts.
From Black Friday to Christmas and New Year, set start and end times to the second.
Schedule a year of campaigns in advance: each one publishes itself on the day and hides automatically when it ends.
Time zones and per-weekday schedules are supported, with minute-level control like midnight start or all-day end. Nobody has to come in on a holiday just to flip a sale on.
"Only a few hours until the sale ends"
— let time-left drive purchase behavior
In seasonal selling, the deciding factor is often visibility into "how many hours until I can no longer buy."
Layer a countdown over your popup or header bar to nudge hesitant visitors into action.
Set an end date and the timer counts down days, hours, minutes, and seconds automatically. When the sale ends, the popup hides itself — no forgotten banners.
- Trigger FOMO to nudge decisions
- “Only a few hours left” lifts conversion
- Auto-hide when the sale ends
- Switch between fixed-header and modal styles
Coupons and a touch of play —
mechanisms that further lift conversion
Convert seasonal opportunities into revenue as fully as possible.
Combine discount coupons, spin-to-win, and eye-catching animations to deliver the final nudge to hesitant visitors.
Spin-to-win (gamification)
Spin the wheel for a chance to win a discount — a touch of play that lifts dwell time, email capture, and conversion together, perfect for seasonal events.
Eye-catching animations
Add motion that's fun to watch and your sale messaging won't be ignored. Choose fade, bounce, pulse, and other animations that match the season.
More Features
More from Promolayer
Enterprise-grade features, available to everyone.
Smart re-display controls
Fine-tune frequency for each campaign — "don't show again for N days after close," "never show to visitors who already converted," or set a maximum impression count over a window. Reach the right visitor at the right time without wearing out your audience.
Publishing schedules and auto-end
Schedule start and end times for any popup, with weekday and time-of-day rules. Sales windows and limited campaigns flip on and off automatically, so nothing stays live longer than it should.
Inline embeds
Use Promolayer not only as a popup but also as an inline block placed anywhere in your HTML. Great for in-article CTAs or coupon offers embedded on product pages.
Available on the Plus plan
Full custom CSS
When no-code editing isn't enough, tune the last details with your own CSS. The built-in code editor lets you match the popup precisely to your site's look and feel.
Available on Pro and above
JavaScript trigger API
Open or close popups from your own site events — cart thresholds, login state, or signals from any external tool — using the JavaScript API. Integrate Promolayer with existing systems however you like.
Team members and shared editing
Invite teammates into a workspace with Owner or Member roles for shared editing. Suited to agency-to-client workflows and internal create-then-approve flows.
Available on the Plus plan
Lead export to CSV
Download captured email addresses and other lead data as CSV in a single click. Easy to import into your existing marketing automation or CRM.
Advanced page and element targeting
Target by URL regex, presence of specific DOM elements, CSS classes, attributes, JavaScript globals, or cookies — combine complex conditions to show the right popup in the right context.
Available on Pro and above
And there's more
Display formats, triggers, integrations, analytics, and more — see every feature across plans on the pricing page.
Frequently asked questions
Have another question? Reach us via the Help center.
Promolayer is a tool for designing and running on-site campaigns — popups, floating bars, spin-to-win, and more — without writing code. It covers what you need for conversion rate optimization (CRO): abandonment prevention, email list building, coupon delivery, and seasonal campaigns.
Built by a team that has worked on CRO for over a decade, Promolayer gives you the features that matter without dragging in unnecessary complexity. Detailed targeting, A/B testing, Google Analytics integration, gamification, and mobile-first design — all in one platform.
No coding skills are required. Pick a template, edit with point-and-click, set the targeting, and publish.
Most users get the hang of the builder in minutes. Marketing teams can create scenarios and iterate on them without waiting on engineering.
Promolayer is built with performance as a priority. The delivery script is lighter than a single image and uses minimal requests.
It also loads lazily — Promolayer only starts after your site has finished rendering. That keeps Core Web Vitals and SEO metrics intact, so you can run engagement campaigns without sacrificing speed.
Yes — Promolayer has a free forever plan with no credit card required. Try the core features first, and upgrade later only if you need more.
On paid plans there is no minimum commitment or cancellation fee. Upgrade, downgrade, or cancel anytime from the dashboard.
Promolayer works with Shopify, Wix, WordPress, and other major site builders and CMS platforms. Shopify and Wix install in one click from the app store; for other sites you paste the embed tag generated in the dashboard.
Google Tag Manager is also supported, so you can install without engineering help. On a custom site without a CMS, adding the tag code to your template is all it takes.
The direct sign-up version has no limit on the number of domains you can use. Agencies and production studios running multiple client sites are welcome. To keep client data separated, you can use Workspaces to split popups, reports, and tags per site.
The Shopify and Wix app versions are limited to one domain per install due to each platform's specifications. For multi-domain workflows, use the direct version.
Promolayer is designed with privacy regulations in mind. Consent checkboxes, privacy policy links, and other compliance features for contact collection are built in.
All traffic between the dashboard and delivery servers is encrypted over HTTPS, and collected contact data is stored on access-controlled servers.
The help center has guides for setup, troubleshooting, and integrations. You can also reach the Promolayer team directly via live chat from the dashboard.
Paid plans have no minimum contract length or cancellation fee. Start on the free plan, validate the impact, and upgrade when it makes sense. Plan changes are prorated automatically, so trying things out is low-friction.
Start engaging your visitors today.
Run popups, capture emails, and lift conversions — without writing code or hiring an agency.